Instagram data is now available as a native data source connection in Panoply’s smart data warehouse. Our new built-in Instagram connector empowers digital marketers to easily add and combine the following Instagram data: user, media, and comments. The schema for these resources, which Panoply automatically renders for immediate querying, contains valuable information like how many followers you have, how many people like a post, how many comments you get on a post and what the comments are per post. Not only is the data instantly transformed into clean table views that you can query with Panoply’s standard SQL workbench, you’ll be able to seamlessly connect your data to any BI tool to visualize and share the data analytics across your business.
How to connect Panoply to Instagram
You'll now see the Instagram data source in your list of available data sources in Panoply’s web app interface. Like any native data source within Panoply, set up is simple and done in just a few clicks, which you can do on your own without help from IT or engineering. Just provide your credentials and tell us what available data you want to pull from Instagram. Then just hit collect!
For information on how to add Instagram data into Panoply, see our Docs.
Digital Marketing Tip
Panoply lets you add not just Instagram data, but any and all types of data can be added and combined into Panoply’s cloud data warehouse. This means you can add all your social media, search, and display ad metrics with any other data, such as ecommerce, product analytics or CRM data. In only minutes, you’ll have all your data in one place, giving you a comprehensive view of your data to gain actionable insights in near real-time. Whether a startup or enterprise, Panoply is a game changer for anyone working with marketing operations, campaign data and ad metrics.
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